Friday, 18th May 2012.

Posted on Monday, 26th March 2012 by Henley

Two colorways of the Air Yeezy 2 have been confirmed, but not much more has been set in place about this quirky colorway, which we first previewed as the Kobe x Nike Air Yeezy 2 . It shares the same wild colorway as the Christmas release of the Kobe VII also known as the ‘Leopard and was rumored to be worn by Kobe during the 2012 All-Star Weekend (although that didn’t go down).

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Posted on Friday, 23rd March 2012 by zoe

With the upcoming release of the Wolf Grey/Pure Platinum Air Yeezy 2 , many sneakerheads have been pondering the thought of future Air Yeezy 2 colorways aside from the confirmed Black/Solar Red joints. Even going back to the original Air Yeezy, there were a number of unreleased samples of the Air Yeezy that Kanye wore around from the time to time, so there certainly is potential for the Air Yeezy 2 to mystify.

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Posted on Thursday, 22nd March 2012 by Henley

Where are you Yeezy 2?  The answer to that question is exactly where you want to be on April 13th, a date that unlike the previously circulating March drop rumors is being backed by the very retailers that will have the first  Nike Air Yeezy 2  in store (with some UK spots claiming they’ll have stock a day earlier on the 12th).  The  Wolf Grey and Pure Platinum Air Yeezy 2  is a slightly more aggressive follow-up to the ‘Zen Grey’ Yeezy, this pair undoubtedly more texturally rich than its forebear, but can they produce the same frenzy as the first drops in April 2009

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Posted on Wednesday, 21st March 2012 by lynn

Behold the Nike Air Yeezy 2 in all its glory! After countless peeks via paparazzi shots and camera phone pics, we finally get our first set of detailed images of Kanye West’s second Nike shoe. Here we see the Wolf Grey/Pure Platinum colorway from multiple angles and exposing all sorts of goodies like our best look yet at the Horus-inspired tongue logo and some additional Yeezy hieroglyphics on the velcro beneath the the midfoot strap. We also get a better indication of the luxurious upper materials, the Torch mesh in the tongue, the chunky metallic lace tips and a nice crisp view of the Yeezy 2 dustbag seen last night.

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Posted on Wednesday, 21st March 2012 by zoe

It takes a marketing mind as shrewd as Kanye West’s to recognize that literally any kind of attention equals more money, so perhaps the conspiracy theories should question whether he’s paying the infamous secret blogger to make anonymous Illuminati accusations as yet one more way to attract more eyes. Kanye has embraced the chatter linking him to our supposed lizard (or is it alien?) overlords in a variety of ways of late, everything from that infamous Horus chain and its Egyptian ties to the theme and title of  Watch the Throne  with its privileged elite perspective.

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Posted on Thursday, 15th March 2012 by Henley

Jay-Z, one of the major headlining acts of the SXSW music festival, took a few moments from rapping his tunes to talk about his sneakers – the Nike Air Yeezy 2. Undoubtedly the most talked-about and anticipated sneaker at the moment, the Air Yeezy 2 received even more ‘cred’ when Jay-Z himself couldn’t resist giving the shoes some love to the crowd.

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Posted on Tuesday, 13th March 2012 by Henley

Here, it’s called the elevator; there, the lift. Here, the toilet; there, the loo. But a campout is a campout wherever you are in the world , and with lengthy queues already forming a month before the tentative U.S.

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Posted on Monday, 12th March 2012 by zoe

Next to last year’s Nike Mag 2011 release, the Air Yeezy 2 has been Nike’s best kept sneaker secrets in quite a long span of time. The looming release has been approached with a level of nervousness from both the community of consumers as well as the retailers and Nike itself; just how much mayhem could possibly surround the most stirring releases of 2012?

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Posted on Tuesday, 28th February 2012 by lynn

With February about to come to a close, many sneakerheads are looking forward to the Nike Air Yeezy 2, which currently has a tentative release date of March 23rd.

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Posted on Monday, 27th February 2012 by lynn

Frank Kozik ‘s Puma Suede designs aren’t tearing up the blogosphere like, say, the Nike Air Yeezy 2, but there’s no doubting this man’s ability to play a key role in a monster collaboration.  One need only consult with their local Air Max 1 afficionado to get the discussion going on the 2005 Kid Robot collabo to recall that his special insoles were even more limited than the kicks that regularly move at north of $1500 these days.

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